Public Relations Director FT (1869)
Company: Arc GLOW
Location: Mount Morris
Posted on: April 1, 2026
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Job Description:
Summary: The Director of Public Relations will act as a primary
communication professional who implements, monitors and evaluates
long-term marketing and communication vision for Arc GLOW.
Responsibilities include identifying and recruiting stakeholders
vested in the mission of agency programs and services and
implementing cross platform communication and marketing strategies.
Directs efforts to educate community partners on services provided
by Arc GLOW and develop and maintain a positive image throughout
all four counties, both at the local and regional levels. Takes the
lead on fundraising efforts through private donations, grant and
solicitation. Demonstrates excellent verbal communication and
presentation skills in a group and individual setting. Essential
Functions: Reflect, articulate and promote the mission and vision
of Arc GLOW in comprehensive communication materials to include
media press releases, agency brochures, social media platforms and
website. Ensure all content that features those served has required
approval as per HIPAA and other regulatory requirements. Initiate
and present community education and fundraising efforts to regional
stakeholders. Be available to travel for fundraising presentations
in person throughout the four-county region Analyze, research and
lead the writing and submission of grant and funding applications
to meet the current needs and future program developments for the
agency. Manage the strategic design of social media and website
platforms in coordination with department members, ensuring the
Arc, staff, Board, individuals and families are portrayed in
accordance with the agency brand. This includes established state
and federal requirements, The Arc and The Arc of NY required
guidance. Assist in the creation of digital, video, audio and print
content used for website, social media and newsletter production.
Manage media relations and develop contacts with media members,
influencers and community leaders. Assist with special event
management for the four-county region to include promotion,
presentation to stakeholders and event implementation at each
special event. Support efforts to train and secure volunteers for
major events such as golf tournaments, 5K, Taste of Livingston, and
other community fundraisers as determined by Chief Executive
Officer. Build meaningful connections with a variety of
stakeholders to support the agency mission through communication
strategies to encourage community members to take action, for
example through attendance at events, donations, gifts and agency
advocacy. Establish and drive a multi-channel communications
strategy with department directors and program specific contacts to
maintain a strategic, mission driven perspective. Initiate
conversations and conduct communications in a professional and
encouraging manner. Assist with region wide membership drive to
grow supporters and support advocacy for those served and their
families in need of service and community education. Identify
emerging technologies, trends, and insights and provide perspective
to Director and senior team for adoption if appropriate. Non
Essential Functions: Participates in Corporate Compliance and
Quality assurance activities as required. Other duties as assigned.
Reporting Requirements: Chief Executive Officer Supervisory
Requirements: Public Relations and Community Services employees
Skills and Abilities: Experience with social media platforms,
digital graphic design, search engine marketing Excellent verbal
and written communication and presentation skills Must have
experience with fund raising and grant writing Must possess
proficiency with Microsoft Office Solid knowledge of programs and
services for individuals with intellectual and/or developmental
disabilities, definitions and diagnosis terminology. Must possess
strong organizational skills and be able to successfully prioritize
multiple projects. Training in website development and management
Minimum Qualifications: Bachelor’s degree in public relations,
communication or marketing administration or related field.
Supervisory experience a plus. Valid NYS drivers’ license with safe
driving record per agency policy. Physical Requirements: Requires
sitting, bending, stooping and stretching. Requires hand-eye
coordination and manual dexterity sufficient to operate a computer
keyboard, copier, telephone, calculator, and other office
equipment. Requires normal range of hearing and eyesight to record,
prepare, and communicate appropriate reports. Lifting minimum of 30
lbs. Working Conditions: Working conditions are normal for an
office environment. Work will require flexibility in occasional
evening and weekend hours. Will be required to travel throughout
the four-county region to community and agency related events.
Keywords: Arc GLOW, Irondequoit , Public Relations Director FT (1869), PR / Public Relations , Mount Morris, New York